Large number of Chinese to come to Hungary – what is the reason?

Tourists from China have not really come to Hungary since the outbreak of the coronavirus pandemic. However, finally, the first group returned in March. The Hungarian Tourism Agency has been welcoming Asian travellers separately, while the government has launched an active campaign in China.

Hungary welcomed the first group of Chinese tourists at Budapest airport on Sunday after a three-year break due to the COVID pandemic. The group of 22 tourists, who are scheduled to stay in Hungary for nine days, were welcomed by officials of the Hungarian Tourism Agency (Magyar Turisztikai Ügynökség, MTÜ) and Budapest Airport, the Chinese state-run China Daily reports.

According to the report, the Chinese tourists were greeted by local Hungarians dressed in traditional folk costumes. All the members of the tourist group received gifts from the MTÜ to thank them for choosing Hungary as their holiday destination.

“The Hungarian government has made a concerted effort to boost tourism by introducing a range of initiatives for the Chinese nationals and promotional campaigns in China,” the Chinese news portal writes.

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