Hungarian storybook startup on the rise

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BOOKR Kids is a three-year-old startup that develops interactive books and apps for children as well as for publishers, schools and companies. Not only does it digitalise the tales so far only available on paper but it also offers a new format for Intellectual Property owners. This startup is revolutionising reading stories and, according to forbes.hu, the state’s Hiventures Risk Capital Fund has invested a sum of 1 million Euros (314 million Forints) in the idea.

Dorka Horváth, the founder and manager of BOOKR Kids, stated in an interview:

“the primary goal is to build a bridge between books and the digital word. This way, literature could become as natural a part of children’s lives as screens already are.”

They only changed the form and the platform, and made the books more playful, while the content of the stories remained the same. As parents, teachers and even experts accept the positive developmental effects of BOOKR Kids, it provides ‘legal’, more acceptable screen-time for the kids.

BOOKR Kids will also enter Hungarian primary schools from September, as part of the Digital Welfare Program. They developed a special pedagogical-methodological package to help with reading comprehension. Primary schools can apply for it from this year onwards, as part of the Institutional Digital Development Plan.

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